Why Do You Think Interior Design Is Important In Corporate?
First impressions are vital in every facet of life, but when it comes to the business world, nothing is more important.
Interior design has long been a buzz term.
In today’s complicated and stylish modern corporate world, we need to ensure that our workplaces are not only clean and efficient, but that they also reflect what the business is about, and what it stands for.
On another note, office interior design is also the ideal way to not only have a pleasant office environment but also to boost productivity.
Human beings are designed to respond to the environment in which they are placed.
Think about a time when you’ve been placed in an office or space which you didn’t like because it was dark, poorly lit, uncomfortable, or generally untidy.
Did it make you want to stay there? Did it inspire you to work hard? Probably not.
Not enough emphasis is placed on office design in this day and age, from the decor on the walls to office storage solutions, desks, and the conference tables we sit around to share ideas.
By placing importance on this subject, you can not only ensure the wellness of your staff but also look forward to a boost in productivity too.
Workplace interior is not a mere fuzzy word
Interior design defined by the National Council for Interior Design Qualification (NCIDQ), as the art and science of understanding people’s behavior to create functional spaces within a building through creative and technical solutions.
These solutions are then applied within the structure to achieve a built environment that would be functional, will enhance the quality of life & culture of the dweller and are aesthetically appealing.
Workplace Interior design is a key factor in job satisfaction.
It affects the way in which an employee works.
Workplace design may enhance organizational success by creating a workplace that supports work quality, quantity and style while improving turnover and absentee rates (Becker, 1981).
Increasingly, architects, interior designers and facilities managers are assuming the new role strategic consultants familiar with human behavior and organization (Hamilton, Baker &Vlasic, 1997).
It is no longer these groups’ jobs to enhance executive egos, but rather enhance productivity.
A growing number of companies are using the interior design of workplace as a tool to help attract and keep employees; the latest American Society of Interior Designers (ASID, 1999) research shows the workplace design as a tool that can help corporations successfully meet this challenge.
Employees and job seekers said the physical environment is one of the top three factors that affect their decisions to accept or leave jobs, and it was tied for second with benefits after compensation.
The relationship between workplace design and employees’ performance
Over the years, many corporations have been trying new designs and techniques in office buildings, which can promote productivity, and attract more employees (Amina Hameed, Shehla Amjad, 2009).
Many authors have said that the workplace design, along with effective management processes, is playing a pivotal role in increasing employees’ productivity and boosting organizational performance (Uzee, 1999; Leaman and Bordass, 1993; Williams et al. 1985).
The improvements have great implications for the economy indeed.
Gensler (2006) followed up this research in a survey of 2,000 office employees in the USA which showed that 90 per cent of the respondents believed that better interior design and layout lead to better general employee performance. In the heated competition for attracting skilled workers, design professionals will be increasingly called upon to support an organization’s goals in both performance and attraction/retention.
The American Society of Interior Designers (ASID, 1999) carried out a study and showed that the workplace design is one of the top three factors, which impact on performance and job satisfaction.
The study results revealed that 31 per cent of employees were satisfied with their jobs and had an attractive workplace environment.
50 per cent of employees were seeking jobs and said that they would prefer a job in a corporation where the physical workplace is favorable.
Ways how Office Space Plan and Decor Impacts on:
- On Mood
Dark offices are more inclined to make employees down, lacking in motivation, and also make them less likely to actually want to get up and go to work every morning.
Old furniture, an uncomfortable desk and chair, all contribute to a lack of job satisfaction and an employee who is less than satisfied is not going to give it their all.
Would you? No!
On the other hand, if you look at the decor in terms of colour, how it is laid out, how it is actually decorated, and how to utilise the space, you’re more likely to have a productive workforce on your hands, because they’re going to feel better, and want to come to work.
Think about it – a calming blue decor, some luxury office chairs, space to roam, plenty of natural light, isn’t this an office you’d love to be a part of?
- Brand Identity & Promotion
Today’s corporate world is all about custom, attracting new clients and keeping the existing ones.
By thinking carefully about how you plan your space and decorate it, you’re staying true to your brand identity.
We mentioned about first impressions, and all of this is vital not only in your reception area but in your main office too.
You are still going to get visitors into your office, you might get prospective partners and clients dropping in – a fully functionally, positive, and productive office seriously looks the part.
So, think about luxurious office furniture, not only from an aesthetic point of view, but from a comfort point of view too, and think outside the box in terms of how to decorate the walls. It’s the small things that matter.
Today’s corporate world is fast moving and depends on a number of factors – interior design is certainly one of them.